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000 euros TTC and to be used in different forms

OUR CORRESPONDENT IN BERGERAC

In the small town of Casteljaloux (Lot-et-Garonne), the inhabitants know baths, main source of wealth for their municipality. On the other hand, they know nothing about physiotherapy General de France, the company of eight employees led by Jean-Luc Bes since 1986. Yet she is with a company, based in St. Louis in Missouri, the only one in the world to be holder of the licence of the G5, sold to health professionals and the beauticians massage apparatus. Invented in 1957 by batch-and-garonnais engineer Henri Cunier to relieve stomach of his wife, the G5 is a registered trademark: "Henri Cunier invented a unique technique." The appliance generates through skates on the area to address the mechanical, infrasonic vibrations or very low frequency sound. The mechanical wave, more or less deeply penetrate tissues depending on the intensity of frequencies, has relaxant effects, drainants ", explains Jean-Luc Bes, Chairman of the SAS. SMEs, which carries out 80 of its turnover to export, occurs in Europe, Africa, the Middle East, Southeast Asia and South America, leaving the American Society of North Asia and North America. Both belonged to Thomas Muchisky, a U.S. Distributor, which resumed in the 1980s the company created by Henri Cunier. At the time, the first employee of the new entity, Jean-Luc Bes, opted for a light structure: the SME designs, assembles the components made by local subcontractors and sells the G5 in relying on a network of distributors. After-sales service represents a significant part of the activity (10 of turnover), due to the long lifetime of the devices. Today owner of all shares repurchased in 2006, Jean-Luc Bes decreased production costs by designing of mould injection, created a facial care option and a range of products developed from innovations, such as the G5 Equitec, a vibrating surfaix adapted to horses, and beauty, sold to osteopaths equine, riders and veterinary.

In parallel, the SMEs was a network of freelance trainers coming in technical support of the beauticians, before creating the physiotherapists in 2011. This will help boost the vibration method of the G5 among health professionals. Indeed, aesthetics has taken hold with a 70 share in the turnover. However, in the medical world, the technique of mechanical vibration would live a renaissance after the vogue of the laser or the sensing - roll: "the G5 has become the basis of the treatment of the tendinoses.". It rehabilitates the also in respiratory treatments. "Finally, it is increasingly used for muscle recovery", says Jean-Paul Carcy, responsible for the Scientific Commission of the French Union of masseurs-physiotherapists in sport.

The world of aesthetics, technology, ideal to remove the handles of love or other fat clusters, appears in the repository of personal care in France degrees: "new techniques for the appareillé massage emerged, but Jean-Luc Bes has the merit to be affordable, from 1.500 to 3.000 euros TTC, and to be used in different forms." "Simple to use, it can be included in a treatment manual massage and apparatus", said Régine Ferrere, President of the National Confederation of aesthetics and Perfumery.

With respect to the development of its sales (1,500 units per year), Jean-Luc Bes envisaged first internationally. Thus, he agreed a contract of insurance-prospecting over three years with Coface to grow in the Maghreb, the Middle East, India and South-East Asia. The progression of his company to the Brazil should also achieve this year the objective of 1.5 to 2 million euros of turnover.